Glenfiddich starts cross-Canada barrel roll with Cask of Dreams
From coast to coast, Canada’s dreams will start with a cask. Glenfiddich, the world’s most awarded single malt Scotch whisky, is literally rolling their whisky barrels across Canada for the Cask of Dreams tour, giving Scotch enthusiasts the rare opportunity to be a part of Glenfiddich history. Glenfiddich is the number one selling single malt Scotch whisky in the world.
In conjunction with Glenfiddich’s “One Day You Will” campaign, 20 casks will roll through 10 Canadian cities to be inscribed by the public. Scotch lovers will finish the statement “One day I will” on the finishing cask of the Glenfiddich Limited Edition “Cask of Dreams” variant. After collecting the aspirations and dreams of Canadians, the casks will then return to Dufftown, Scotland to be filled with their new, limited edition single malt Scotch. Once bottled, the Cask of Dreams bottles will be shipped back to Canada for purchase.
“When you write your dream on these casks, you’re not only sharing a piece of yourself with Canada, but you become a part of Glenfiddich’s long-running history,” says Beth-Anne Perry, Glenfiddich Brand Manager. “The dreams of Scottish pioneers are what shaped Glenfiddich and we can’t wait to bring Canada’s dreams back to Dufftown.”