Jägermeister x #ForTheLoveOfLive

Jägermeister x #ForTheLoveOfLive

PMA Canada News

Jägermeister Canada launches a $100,000 relief fund to help Canadian live music venues survive COVID-inflicted damage.   The live music industry has been shattered by COVID-19restrictions, and Jägermeister Canada is partnering with the Canadian Live Music Association(CLMA) to provide a $100,000 relief fund to help independent music venues survive the downturn. More than 100,000 arts, entertainment, and recreation workers lost their job in 2020 and revenue cratered—down 92% year-over-year—as live event sites were forced to shutter. Even as vaccination efforts roll out across the nation, the industry’s future remains uncertain. Now, May 25 through June 2,independent music venues impacted by the pandemic can apply for assistance from the new fund, which Jägermeister Canada will run in partnership with the CLMA. …

Man holds a Tullamore bottle and wears an O'Everyone shirt

Tullamore D.E.W.: O’Everyone Campaign in Support of Canadian Centre for Diversity and Inclusion

PMA Canada News

In February 2021, Tullamore D.E.W. launched the year-long O’Everyone campaign, donating 100% of proceeds from merchandise sales to support diversity initiatives across Canada led by the Canadian Centre for Diversity and Inclusion. To kick off this inaugural campaign, Tullamore D.E.W. has pledged an initial $20,000 (CAD) and will continue to donate proceeds of all sales of O’Everyone merchandise from every Canadian consumer coast to coast who joins us in O’Everyone!

Jeff Orson recording vocals

How travel retail can help Jeff Orson’s single, ‘Pray’, raise funds for the COVID-19 fight

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‘Pray’, the single recorded by Canadian duty free executive and professional singer-songwriter Jeff Orson and released in association with The Moodie Davitt Report to rise funds for the the newly established UN COVID-19 Solidarity Response Fund, is gaining rapid ground with soaring YouTube views and rising donations. But we need the travel retail industry’s help to really raise the fund-raising ante and make the song go viral. Click here to read the full article.

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Updated Coronavirus Guidelines – March 13th 2020

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Over the past 24 hours, we have seen a rapid increase in the number of confirmed coronavirus cases in the United States and Canada and applicable health and governmental authorities have taken significant responsive actions. Consistent with those actions, we also have updated PMA’s protocols and guidelines as set forth below: SUSPENSION OF ALL BUSINESS-RELATED TRAVEL We are suspending all business-related travel until further notice. This applies to all travel, whether by air, train, bus, etc., and irrespective of destination. We will continue to follow the guidance of applicable health and governmental in authorities in determining when our employees may resume business travel. PERSONAL TRAVEL PRECAUTIONS Any employee who has recently traveled to a Level 2 or Level 3 location …

Brian Kinsman Winner of 2019 Icon of Whisky Awards

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William Grant & Sons and PMA Canada proudly presents Brian Kinsman (WG&S): WINNER of the 2019 Icon of Whisky Award: WINNER:  “Master Distiller” of the Year 2019 WINNER:  “Master Blender” of the Year 2019 We are pleased to announce that William Grant & Sons Master Blender & Distiller, Brian Kinsman, has been awarded the 2019 Icon of Whisky Award for Master Distiller and Master Blender of the Year by Whisky Magazine. Brian is the Malt Master & Distiller for Glenfiddich; the World’s Most Awarded and World’s #1 Selling Single Malt Scotch. Brian also oversees the blending for Grant’s Triplewood Scotch Whisky, Tullamore Dew Irish Whiskey and Canada’s very own Gibson’s Finest Canadian Whisky, to name a few.  

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Distell Named Overall Distiller of the Year

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17 global accolades secured across whisky portfolio – Distell has been crowned ‘Overall Distiller of the Year’ at the Icons of Whisky Awards in London last night (28 March). The leading spirits producer’s winning streak continued at the World Whisky Awards later that evening with three additional awards recognizing the company’s international single malt and grain brands. The Icons of Whisky and World Whisky Awards were announced at a glittering ceremony with some of the industry’s most respected figures in attendance. Distell picked up gongs during the World Whisky Awards, including Best Scotch Islay Single Malt for the second year in a row for Bunnahabhain 25 YO; Best South African Grain for Bain’s Cape Mountain Whisky 15YO and Distell itself was …

Nederburg Two Centuries Bottle with label

Nederburg Does It Again: ‘the World’s Most Admired Wine Brands’ Top 50 List

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Nederburg has been included in the highly-anticipated top 50 list of ‘The World’s Most Admired Wine Brands’ by UK-based publication, Drinks International, for a fourth consecutive year in 2019. The Paarl winery is one of only two South African wine brands to appear on this year’s top 50 list, selected by over 200 of some of the most renowned names in the global wine industry, and strengthened by the expertise of well-known specialist wine market research and consultancy firm, Wine Intelligence, that helped conduct the 2019 survey. The results were announced March 17th during a special, by-invitation-only awards evening at the luxurious Steigenberger Park Hotel in Düsseldorf in Germany. The ceremony also served as the inaugural party for ProWein 2019, …

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PMA to Acquire Quebec-Based LCC Wines & Spirits

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Beverage alcohol sales and marketing agency to strengthen its national footprint for its premium spirits, wines and beer portfolio (January 16, 2019– Oakville, Canada) Today, Peter Mielzynski Agencies (PMA) announced it has acquired Quebec-based LCC Wine & Spirits. The two companies have a long history of collaboration, and this agreement represents the latest move by PMA in its efforts to establish a leadership position in the Canadian beverage alcohol space. LCC, established in 1985, quickly built a distinguished reputation thanks to its passion, experience and management philosophy based on responsibility and mutual respect. In addition to its strong brand portfolio, LCC has provided exceptional leadership for PMA’s supplier partners in Quebec, based on its insight, trusted relationships and strong family …

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UNEXPECTED AFRICA: Discover the spicy, luxuriant taste of new Amarula Vanilla Spice

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Something new is stirring in the heart of Africa. Infused with Madagascan vanilla pods, this newness is a flavour of things to come from Africa; it’s a spicy, velvety, luxuriant side of Amarula. Amarula has drawn inspiration from this side of Africa, the Africa we don’t see very often. Amarula Vanilla Spice. It’s Africa, Unexpected. This limited edition pack will hit shelves in Ontario, Quebec and selected stores in BC in November 2018. Join the conversation on Instagram – @amarula_official #madefromafrica #africaunexpected